nonat Inc. 2025

Gifu, Gifu City

Our company is a startup founded by three physicians, dedicated to building a foundational model specialized for women and children.
Additionally, as an applied project, we are advancing research and development related to “premature birth, stillbirth, and neonatal mortality.” This model aims to realize technology for objectively and continuously evaluating pregnancy status by analyzing complex biological biomarkers using our proprietary foundational model. Since our founding, we have achieved proof of concept (PoC) through multiple clinical studies and presented some of these results at academic conferences. Furthermore, we plan to initiate joint research with universities within the year and aim for business growth with an eye toward overseas expansion starting next year.

nonat Inc. 's News & Column
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nonat Inc.'s Main Innovation
INNOVATION

Women and Children Foundation Model Project

Women and Children Foundation Model Project

The target milestones for this grant period are to construct a foundational model that objectively visualizes pregnancy status using maternal composite biomarkers, and to complete a prototype with an eye toward developing medical devices applying this foundational model, planned for the next fiscal year and beyond. For the foundational model, emphasis is placed on enhancing generalization performance based on the characteristics of the acquired data. Specifically, we plan to expand and diversify the data volume through collaborative research scheduled to commence within the target period, thereby enhancing the model's accuracy and generalizability. Furthermore, we will simultaneously advance hardware and software optimization toward societal implementation, aiming to improve data processing performance tailored to real-world usage environments.

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nonat Inc. Representative Introduction
REPRESENTATIVE

Representative Keisuke Ito
Physician, Master of Public Health from the London School of Hygiene & Tropical Medicine, Graduate of Kyushu University School of Medicine
After working as an OB/GYN in Japan, gained experience at a domestic healthcare startup.
Completed public health studies in the UK and worked as an OB/GYN in Sierra Leone, the world's poorest country. Engaged in a digital health project targeting pregnant women in that country. Subsequently moved to the Democratic Republic of the Congo (DRC) to participate in the same project.
After returning to Japan, gained experience at a domestic startup before returning to clinical practice as an OB/GYN in Gifu Prefecture, where he remains today. Founded nonat Inc. in 2023. Currently serves as President and CEO, and Chief Clinical Research Officer.
Main Achievements February 2023: Company established
October 2023: Patent application filed (premature birth/stillbirth)
December 2023: First clinical study commenced
July 2024: Second clinical study commenced
September 2024: Patent application filed (domestic priority claim asserted)
November 2024: Ethics review application submitted
January 2025: Third Clinical Study Commences
April 2025: Proof of Concept Achieved
May 2025: Presentation at the 77th Annual Meeting of the Japan Society of Obstetrics and Gynecology
June 2025: Pre-Series A Funding Raised (Amount: ¥130 million)
July 2025: Selected for the Ministry of Internal Affairs and Communications ICT Startup League
Childhood Dream It means pursuing work that aligns with my interests and passions while also being needed by society. While interests and passions change as one grows, I aim to find something I can truly dedicate myself to and commit to wholeheartedly.
Influential People, Things, and Events People: Everyone who has supported me throughout life's various stages
Things: Culture
Events: Clinical work in Sierra Leone
Motivation, Goals, and Ideal World I studied public health in the UK during the height of the COVID-19 pandemic in 2021.
Subsequently, in 2022, I traveled to the Republic of Sierra Leone, one of the world's poorest nations, where I worked as an obstetrician-gynecologist in local medical activities. There, I witnessed numerous instances where malnutrition and infectious diseases were rampant, and young lives were lost because appropriate medical intervention arrived too late. However, what shook me most profoundly was the deep sorrow of mothers and families who had lost their children. I was acutely aware that this grief transcends national borders and cultures, being universally shared. As WHO reports confirm, challenges in perinatal care remain deeply entrenched globally. With artificial intelligence now advancing exponentially, I am convinced that harnessing this technology can open pathways to save lives even in regions previously beyond the reach of medical care. My journey to founding this company began with meeting two mentors who guided me to the UK and revealed a world I wanted to achieve through entrepreneurship—a completely new approach. We will overcome the injustice that “where you are born determines your life” through innovation. This project, backed by the potential of AI-powered telemedicine, is the first step toward revolutionizing today's perinatal care and building a future healthcare system unaffected by geography or social background. We are committed to working sincerely and with all our strength to realize a world where the lives of women and children, the future of our society, are equally protected.

nonat Inc. Basic Informaton
BASIC
INFORMATION

Company Name nonat Inc.
Representative Name Keisuke Ito
Address Kawashun Building 202 15-5 Sakae-cho, Gifu City, Gifu Prefecture
Official Site and Social Media Facebook
Official Website
LinkedIn
Facebook ( KEISUKE ITO )
LinkedIn ( KEISUKE ITO )
Founding Date February 17, 2023

For more details on STARTUP LEAGUE's startup support,
please see here.